tippi shorter“I am not a celebrity hairstylist. I am a hairstylist who happens to have the opportunity to work with many wonderful celebrities.” Those humble words come from Tippi Shorter, recently named Aveda Global Artistic Director, Textured Hair.

Shorter began her hair styling journey in Long Beach, California, and over the years has brought her signature big, sexy (and of course healthy) hair to the heads of style icons such as Beyonce, Alicia Keys, Jennifer Hudson, Rihanna and Lady GaGa, among other actresses, musicians and supermodels.

Shorter began her professional career with Aveda in her first official stylist position at an Aveda Concept Salon in New York City. Almost 20 years later, she joins the Aveda Global Artistic Team.

“I understood then Aveda’s dedication to education and customer service, and that never left me. So it only makes sense that I have come full circle and will help relay that message to the next generation,” says Shorter.

Throughout her career, Shorter has always made it a priority to use botanically-driven hair products and the best tools. Here are some of her Aveda favorites:

  • Brilliant™ Emollient Finishing Gloss  Says Shorter of this lightweight gloss: “This is my all-time favorite. I fell in love with it almost 20 years ago when I saw how beautiful, soft, shiny and healthy it made relaxed and natural hair feel and look.”
  • Control Force — “This hairspray will do amazing things on a photo shoot!” Shorter says. “This is the absolute best spray for long-lasting style and restyling while keeping hair soft and brushable.”
  • Aveda Men Pure-formance™ Pomade — For relaxed textured hair, Tippi says this is tops: “Keeping edges smooth is important when wearing a relaxer or a flatiron style, this pomade keeps the edges smooth and in place.”
  • Be Curly™ Curl Controller  “The consistency is a serum-like cream that glides easily through all types of curly hair effortlessly surrounding each curl giving great definition,” Shorter says. “And, the hair dries soft and touchable with a generous shine.”


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Tippi Shorter talking about her favorite Aveda products.

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Tippi Shorter and the Aveda Global Artistic Team.

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